Five Marketable Skills to Get the Job You Want

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As we all know, when it comes to finding your dream job, there will always be competition in the job market. Hundreds of people are applying for the same jobs as you with roughly the same or better qualifications. So what are some skills you can learn and use to be more competitive in the job market? That's where we come in, so let's get into it!

Data Analytics

Data analytics is one of the best skills you can learn in today's business environment. The ability to manage, analyze, and predict patterns in data is an invaluable skill that business are currently looking for. Pretty much any business function you can think of, analytics can make better. Data analytics involves concepts such as statistics, computer science, and business strategy. While these are difficult concepts to learn initially, they become much easier as you become more comfortable with the skill!

Marketable Skills Within Data Analytics

• Statistical Analysis

• Business Strategy

• Computer Programming

• Database Administration

Sales

The ability to persuade someone to buy a product is the core of business. At the end of the day, every business functions to serve a product or service to customers for revenue. In business-to-consumer (B2C) businesses, salespeople are not relied on as much because the consumers are coming straight to the business. In business-to-business (B2B) businesses however, salespeople are heavily relied upon to create relationships with big clients, and ultimately persuade them to buy the product being sold!

Marketable Skills Within Sales

• Persuasion

• Negotiation

• Business Development

• Relationship Building

Graphic Design

Graphic design is another in-demand skill in the current job market. Businesses are now using technology immensely to market their brands to potential customers. A large part of online marketing involves user interference and graphic design. Graphic design is also a great path for those who are interested in subjects like art and music. Graphic designers also have a leg up in the freelancing industry, where good graphic designers are contracted almost weekly!

Marketable Skills Within Graphic Design

• Adobe Photoshop

• Adobe Illustrator

• Branding

• Logo Creation

UX Design

UX design goes hand-in-hand with graphic design, but provide different functions to the business. Graphic design typically creates tangibles such as logos, email graphics, and push advertisements. UX designers work more with websites, and specifically, how easily it is for a customer to use the business main website. UX designers are typically jacks-of-all-trades, as they have the ability to create beautiful websites with sleek designs, but also have the ability to restructure a website to make it easier for a customer to use!

Marketable Skills Within UX Design

• HTML

• CSS

• MockFlow

• Interaction Design

Project Management

Project management is one of the most sought-after skills by hiring managers. In a business setting, teamwork is how almost everything gets done. The person who makes sure that everything is according to plan on a project is a project manager. This is definitely a good skill to pick up for those who do not want to get into the weeds of technology, but still want an applicable skill to set them apart. Similar to data analysis, project management can be used in almost every business function!

Marketable Skills Within UX Design

• Agile Methodology

• Waterfall Methodology

• Cost Management

• PMP (Project Management Professional Certification)

Conclusion

Hopefully this gives you some direction when picking a new skill to learn. The job market will always be competitive, but if you can find a way to set yourself apart, you will be successful!